Cookie policy
Cable Avenue uses a minimal number of cookies, organized into 3 categories. You control your consent via the banner that appears on your first visit (and which you can reopen at any time from the footer).
1. Essential cookies (always on)
Strictly necessary for the operation of the site and the B2B portal. They do not require your consent (CNIL exemption under article 82 of the French Data Protection Act).
| Name / key | Purpose | Duration |
|---|---|---|
next-auth.session-token | Authentication, logged-in session (NextAuth) | 30 days |
cable-avenue-cart-v1 | Persistent shopping cart (localStorage) | Until manually cleared |
cable-avenue-compare-v1 | Products being compared | Until manually cleared |
cable-avenue-wishlist-v1 | User favorites | Until manually cleared |
cable-avenue-recently-viewed-v1 | History of the last 12 products viewed | Until manually cleared |
cable-avenue-consent-v1 | Storage of your cookie consent choice | 13 months (CNIL recommendation) |
NEXT_LOCALE | Storage of the language (FR / EN) | 1 year |
theme | Storage of the theme (light / dark / auto) | 1 year |
2. Audience-measurement cookies (opt-in)
Enabled only if you explicitly accept them via the banner. Otherwise, no network call is made — the analytics script is not even loaded.
| Tool | Purpose | Data collected | Duration |
|---|---|---|---|
| Vercel Analytics | Audience measurement (page views, journeys) | Anonymized IP (truncation) , user-agent, referrer. No third-party cookies, no browser fingerprinting, no profiling. | 24 months (on Vercel's side) |
Vercel Analytics is GDPR-compliant: no third-party cookies, no fingerprinting, data hosted in the EU (Vercel Functions Paris). You can withdraw your consent at any time via the banner reopened from the footer.
3. Marketing / retargeting cookies (reserved)
No marketing cookie is currently set. This category remains exposed in the banner for traceability of your consent, but no third-party tool (Meta Pixel, Google Ads, TikTok Pixel, etc.) is integrated on the site. Any future change will be subject to an update of this policy and a new collection of consent.
4. Managing your consent
Change your choice: a “Cookies” link is available at the bottom of every page. It reopens the consent banner and lets you accept, refuse or adjust category by category.
Withdraw all consent: from your browser, delete the localStorage key cable-avenue-consent-v1. On your next visit, the banner will appear again and all tracking will be disabled until your new choice.
Essential cookies: deleting these cookies will cause the loss of your session, cart and preferences. They cannot be disabled without degrading the service.
5. Third-party cookies
Cable Avenue uses no advertising or social-media cookies. Mandatory third-party integrations (Stripe payment, carriers, email providers) do not set cookies on cableavenue.fr — they use only server-to-server API calls during your transactions.
Last updated: 19 May 2026. For any question: dpo@cableavenue.fr.